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Usage Based Billing (UBB) coming to Western Canada

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It appears that TELUS and Shaw have decided to implement UBB later this year. Once again the justification is being spun as fairness. The average user should not have to subsidize the very small minority of Internet usage hogs. It’s the same excuse that Bell used to convince the CRTC to allow UBB to be forced on to Bell’s Internet wholesale customers (currently under review).

The problem with that spin is that its just not true. The fact is that the majority of Internet users are morphing into heavy users. It’s not because we’ve all suddenly decided to download copyrighted movies and music. Rather our Internet consumption is going up because of the rich content that is now available. It has nothing to do with being greedy Internet pigs. Business and consumers are simply making the most of the resource and we are all (as individuals and society as a whole) benefiting as a result.

In my view the reason Canada’s large ISPs want UBB is to maximize profits and to protect dying business models. However, UBB threatens to stifle innovation and to leave Canadians at a competitive disadvantage.

There’s no stopping the evolution of the Internet and its countless benefits. It will continue to create and change business models with or without Canadians’ participation.

If you’re concerned about this issue, stay informed and get involved.


Rick McCharles

RIC Services 

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